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Series 7: Seeks Business for the Broker-Dealer
Series 7 practice questioneasySocial Media and Digital Communications — Third-Party Posts

If a firm 'likes' or shares a third-party post about its services on social media, how is this treated under FINRA rules?

  1. AIt is not subject to any regulation
  2. BIt is considered adoption and is subject to the firm's communication rules✓ Correct answer
  3. CIt is not considered adoption or endorsement
  4. DIt is only considered a personal opinion
Explanation

Why BIt is considered adoption and is subject to the firm's communication rules

FINRA considers a firm's liking or sharing of third-party content as adoption, making the firm responsible for the content under its communication regulations.

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