Series 79 practice questioneasyComparable Company Analysis
Which of the following is most important to ensure when selecting peers for a comparable company analysis?
- AChoosing companies with the largest market capitalizations
- BSelecting companies with similar business models and operating characteristics✓ Correct answer
- CUsing only companies within the same country
- DFocusing on companies with the highest revenue growth
Explanation
Why B — Selecting companies with similar business models and operating characteristics
Peer group comparability is driven by business models and operating profiles, not just size or geography. Using similar companies ensures relevant valuation multiples, while focusing on size or geography alone may introduce distortions.
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