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← Series 79: Collection, Analysis & Evaluation of Data
Series 79 practice questionmediumProfitability Ratios

Which scenario would most likely cause a company’s gross margin to decrease?

  1. ARising raw material costs with no change in sales price✓ Correct answer
  2. BRising sales prices with fixed costs
  3. CLower operating expenses
  4. DIssuing new equity
Explanation

Why A — Rising raw material costs with no change in sales price

Higher raw material costs without offsetting sales price increases reduce gross margin. B improves gross margin; C affects net and operating margins, not gross; D does not impact gross margin.

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