Series 7 practice questionmediumCommunications with the Public (Retail and Institutional) — Social Media Recordkeeping
A registered representative posts market updates on her personal Twitter account, which is used to communicate with clients. What is the firm's obligation regarding these posts?
- AMust treat posts as business communications and retain records✓ Correct answer
- BOnly monitor if the posts are about specific securities
- CNo obligation since it's a personal account
- DFile all posts with FINRA within 10 days
Explanation
Why A — Must treat posts as business communications and retain records
Firms must retain records of any business-related social media communication, regardless of whether it's on a personal or firm account.
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